Rich of 20 years of international experience with the fashion, heritage, and tourism industries, public sector and Higher Education, my expertise intertwines Design thinking, heritage based research and anthropology to the service of the society. 

  • Branding and storytelling, brand platform and strategic positioning

  • Heritage-based design ideation

  • Copyright and Intellectual Property (anteriority and banalisation)

  • Fashion curation

  • Staff training and education programmes (online and in person)

  • Public Engagement (online and in person)

publications

EDITORIAL CONTENT

Fashion press and web: Bubble mag, Milk Magazine,…


Editor for exhibition books, scientific and mainstream publications.


Internal and external written communication, digital communication and marketing (French and English). 

exhibitions

CURATION

Museum exhibitions

Curator, project coordinator and editor

Scenography, presentation of display, publications and public events. 

 

International projects with: 

Palais Galliéra-Musée de la Mode de la Ville de Paris | Musées de Cholet | Musée de Bourgoin-Jallieu | Cité Internationale de la Dentelle et de la Mode, Calais | Musée National de l’Education, Rouen | Salon l'Aiguille en Fete, Paris | private exhibitions for the Fashion industry (CWF, Catimini, Jacadi...)

copyright

INTELLECTUAL PROPERTY

Heritage track and trace…

 

Investigation in the archives of fashion: 

 

•upstream of the creative process, to identify the intellectual property of the archives that inspired the design of the product.

•downstream of the creative process, to establish the proofs of anteriority of the product.

  • Archives and garments analysis: context, structure, story. 

R&D

Heritage, childhood and material culture

Supervision of research projects and start-ups

• Participative design and creative process

•Learning through clothes

•Childhood and family in contemporary society

•Education and material culture

•Sustainable children’s fashion, heritage, material culture

 

Research management

fundraising

Organisation of and participation in 

conference panels.

Organisation of conferences 

and  industry events.

Coaching and mentoring

Research and development

Missions

Jacadi

DNA

Creation: 1977

Heritage: Paris, prestigious heritage of the Haussmannian capital.

Traditions and transmission, a poetic and elegant vision of childhood.


Missions :

•Definition of a brand platform in line with the brand promise. 

•Assistance to the style and communication teams for the implementation of values ​​in collections, communication and retail.

•Thesaurus of iconic fashion products and cultural references.

•Written communication (external  and internal).

•Identification of trends and moods and interpretation to the brand identity. 

•Training of staff, corporate training. 

Catimini

DNA

Creation: 1972

Heritage: the strength of an expressive, creative and audacious brand.
A joyful, cheeky child, citizen of the world, curious, playful and happy.

“Pour Vivre sa vie en Catimini”!

Missions

•Brand book: dissemination of the brand values ​​through written communication 

•Written presentations of collections and iconic products. 

•Written communication of B2C marketing operations. 

•Curation of the 40th Anniversary of the brand

      “Les 40 ans de Catimini”: exhibition, events

Okaidi

Design chart, design platform

Okaïdi, Obaïbi, Oxybul

Thesaurus of iconic products, textures, patterns in childrenswear, shoewear, childcare, furnitures and toys. 


Trends and moods

Inspirations for the design and communication teams.

Interpretation of the trends and adaptation to the children’s market and brand’s identity.

Devred

DEVRED 1902

DNA

Creation: 1902

Heritage: “Elégance à la française”, generational male fashion


A conception of male fashion focused on the prestige of the savoir-faire, on the transmission of traditions, on the meaningful bond with history. 


Missions 

•Written communication, story-telling, 

•interpretation of the trends and sourcing in the archives of male fashion. 

•Creation of a thesaurus: the ”iconic” collections of the brand. 

•Promotion of the brand's archives.

•Corporate training. 

•Curation of the events organised for the 110 years of the brand.